The e-commerce jewelry space has seen extraordinary growth in the past few years. And one of the most explosive trends in it right now is print-on-demand jewelry.
In fact, new technologies are being developed just to meet rising demand. However, it still remains less saturated than things like POD apparel by far.
This is the perfect time to get in on this growing trend and we’re going to tell you all about it in this guide.
At its core, print-on-demand jewelry is simply jewelry that’s created after a purchase order for it is made. It works just like any other print-on-demand product. When an order comes through, it is immediately processed and sent to a manufacturing facility where the jewelry is created.
Unlike traditional jewelry, where a large batch of items will be created and stocked in a warehouse, a single piece of jewelry is created when an order comes through, and then it’s shipped to the buyer. This means that you don’t have to worry about stocking large amounts of inventory or dealing with the logistics of fulfillment.
There are many variations within POD jewelry in terms of which part of the item is customized and what sorts of items work better than others. For example, while personalized name necklaces work with POD, things like custom engagement rings likely will not due to the complexity and range of options that buyers might want.
So, POD jewelry is about creating one-of-a-kind pieces that allow people to express themselves in unique ways that traditional jewelry doesn’t allow. This approach lets you explore much more targeted strategies than selling mass-market jewelry with no customization.
And, of course, the primary differentiation is that POD jewelry is economical in ways that traditional jewelry isn’t.
After all, a professional jeweler can create custom pieces for you to sell but the price and turnaround times make that completely impractical.
Now that the basics are out of the way, it’s time to dive into what makes print-on-demand jewelry such an attractive proposition. Here are some of its key advantages:
One of the biggest advantages of POD jewelry business is that it’s incredibly affordable. This is due to the fact that you don’t have to pay for things like inventory storage or custom tooling. You simply send orders to your supplier when they come in and they take care of the rest.
Unlike traditional jewelry production, which requires large upfront costs for materials and production, POD jewelry allows for the production of customized, one-of-a-kind pieces on a per-order basis. This means that there is no risk of excess inventory or unsold products, reducing financial risk for designers like you.
With POD, you can create unique, customized pieces on a per-order basis, giving you the flexibility to quickly test out new ideas and designs or respond to trends and customer demand.
This is a major advantage over traditional jewelry production, which often has a long lead time from design to production to sales.
POD allows you to get your products made and shipped to customers much faster, making it the ideal solution for those looking to stay ahead of the competition.
If you’ve decided to give print-on-demand jewelry a try, it’s time to find the right supplier that meets your needs. Below are some of the companies that are at the top of their game and worth looking into.
That’s not to say that one of these will definitely be the one for you in the long run.
But if you’re looking to get started in the business of POD jewelry, you can’t go wrong with these.
ShineOn is a leading print-on-demand jewelry company that offers a wide range of personalized jewelry options. It has proven itself as one of the most reliable POD jewelry suppliers and it has a fast-growing community of sellers to prove it.
The company’s mission is to provide high-quality and affordable jewelry that is accessible to everyone, and it delivers on that mission.
ShineOn also stands out for its commitment to supporting its seller community with a wide range of resources. That includes a huge library of support content to teach you everything you need to know about POD jewelry sales, a video library, Facebook groups where you can interact with other sellers, and much more.
It’s not the biggest company in the world, but that makes its team all the more eager to help you out when you need it. And it’s that commitment to seller success that makes us huge fans of ShineOn.
Gearbubble is another one of our top picks for POD jewelry. And while it’s an excellent option for that purpose, Gearbubble also has a diverse catalog of other products as well.
What we really like about Gearbubble is the wide range of integrations it offers. You can link it to your Shopify, Etsy, Amazon, eBay store, or even social media accounts and have Gearbubble fulfill orders automatically with a small subscription fee.
If you don’t want to part with the subscription price, Gearbubble’s got you covered anyway. You can send the orders through manually and Gearbubble basically becomes your white-label partner without needing a subscription.
The second choice is not ideal, especially when you start growing your sales volume, so you should plan to grow out of it pretty quickly if you choose that route.
Whatever approach you choose, Gearbubble is an excellent choice for print-on-demand jewelry.
Beeoux is somewhat of a newcomer to the industry but it has made its way to a respected position and is growing fast.
Beeoux specializes in jewelry, so you’re going to get a better selection of items that is constantly expanding. It’s definitely worth looking into if only to diversify your POD jewelry offering.
Beeoux integrates seamlessly with Shopify and WooCommerce and Etsy. So, if you set up a store on those platforms, you can easily put designs from Beeoux directly on your store. Once a sale comes through, everything is automated and Beeoux sends shipping information to your store.
The bottom line is that while Beeoux is still kind of new, what we’ve seen so far makes us think it’s headed in the right direction. It’s working to stand out in the right ways and that’s something we like to see.
Print-on-demand jewelry is an attractive option for those looking to get involved in the jewelry e-commerce business without having to worry about the large investments and risks of traditional jewelry production.
And the good news is that there are plenty of options for those looking to dive in. There are well-known and trusted companies like Printful and Printify, as well as newer ones like Beeoux that are showing promise.
So what are you waiting for? Unleash your creativity and get started selling print-on-demand jewelry today.