Learn the basics of advertising on Facebook. In this introductory section you’ll learn all there is to know about setting up your Facebook ad account and the ads you run on the platform.
Learn how to create and launch ads that will bring in sales. In this section, we provide tips and strategies for targeting a winning audience, setting appropriate budgets, advertising best practices and setting up retargeting campaigns.
Learn how to correctly monitor your ads so you’re not wasting your budget. In this section, you’ll learn how to track your ads performance, scale winning campaigns, and diagnose mistakes to avoid in future ones.