Customer Retention & Loyalty Archives

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Facebook Campaign Budget Optimization Ads (CBO) A $188,076.00 Case Study

Devin Zander 4 years and 9 months ago

10 min read

If you use Facebook as a marketing platform, you must know about campaign budget optimization. If you don’t, then it’s best to familiarize yourself with it now. Campaign budget optimization is the future of Facebook advertising; what you know now about running ads on Facebook will be irrelevant in the coming months. You’re going to…

5 min read

4 Customer Retention Strategies You Need To Boost Sales & Churn Profits

“It’s cheaper to get current customers to purchase than it is to acquire a new one.” I bet you’ve heard this phrase repeatedly. It’s an absolute truth for online businesses, especially in the eCommerce industry where clicks and conversions always increase the overall cost of acquisition. Taking care of your loyal customer base will boost…

5 years and 2 months ago

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