Facebook Campaign Budget Optimization Ads (CBO) A $188,076.00 Case Study
Devin Zander 4 years and 10 months ago
10 min read
If you use Facebook as a marketing platform, you must know about campaign budget optimization. If you don’t, then it’s best to familiarize yourself with it now. Campaign budget optimization is the future of Facebook advertising; what you know now about running ads on Facebook will be irrelevant in the coming months. You’re going to…
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The New Face of Ads Manager. Advertisers were given a great gift by Facebook on September 12th –the merging of Power Editor and Ads Manager into a single offering. The result? A much more user-friendly experience. Power Editor has been laid to rest. Facebook announced, “We’re always looking for ways to make advertising on Facebook…
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7 years and 2 months ago
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"Keeping It Simple" the shortcut to 10K
Insider knowledge that will get you to where you need to go with your store.
In a previous post, we touched on the power of the Facebook pixel for your retargeting efforts, but in this article let’s unpack another of its strengths –creating lookalike audiences. But before we leap into the marketer’s bliss realm of video, email, page like and conversion lookalike audience building, let’s brush up on our basic…
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7 years and 2 months ago
Facebook tells us (well, Mark says) that we spend an average of 50-minutes a day on a Facebook property. That is quite a lot of time especially when you put “average” in front of it because that means there are many more Facebook gluttons out there consuming social media content for many more hours. We’re…
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7 years and 3 months ago
Okay so if you haven’t seen part 1 yet I need you to slow your roll, click here and watch part 1… Or our dog Brutus will hunt you down and just make you play fetch with him for no less than 37 hours straight Alright cool, so if you’re reading THIS PART of the…
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7 years and 4 months ago
Hey hey hey… Devin Zander here (at least I think I’m Devin Zander, who knows it might actually be his dog) And today I’m going to show you two basically unknown, not very widely used methods that WE use to find hungry buyer audiences that we can target with Facebook Ads to make some sweet,…
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7 years and 4 months ago
Hey there, Devin Zander here! King of the conceivable universe (just kidding, if anything I’m the king of dogs. Mostly Boston Terriers) So, you don’t know a single thing about Facebook ads? That’s okay… We all started there, hell a lot of people don’t even realize there are ads on Facebook to this day and…
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7 years and 5 months ago
Hey there, Devin Zander here… Again! Today we’re going to show you how you can find highly profitable products to sell by harnessing the power of Facebook’s Open Graph Search! Don’t know what Open Graph Search is? Well… Good news friend, that’s why we created that shiny video for you that you see above. Don’t…
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7 years and 6 months ago