Spotlight Archives - Skup
Facebook Campaign Budget Optimization Ads (CBO) A $35K Case Study
Patricia Protopapadakis 8 days and 22 hours ago
10 min read
If you use Facebook as a marketing platform, you must know about campaign budget optimization. If you don’t, then it’s best to familiarize yourself with it now. Campaign budget optimization is the future of Facebook advertising; what you know now about running ads on Facebook will be irrelevant in the coming months. You’re going to…
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Taking the leap to start your own business is usually the hardest obstacle to overcome during your entrepreneurial career. Uncertainties and doubts cloud your judgment and stop you from reaching your potential. It’s a terrifying decision, especially if you don’t have much to fall back on. This week’s SKUP Spotlight, Cody, is all too familiar…
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1 month and 24 days ago
Free eBook
"Keeping It Simple" the shortcut to 10K
Insider knowledge that will get you to where you need to go with your store.
In June of 2018, Jennifer reached out to me for the first time. She asked if I could check her store to make sure it was optimized for sales. She was creating her first Facebook ad and wanted to make sure her store was ready for traffic. Flash forward 3 months and a few messages…
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3 months and 17 days ago
Focus and perseverance are two traits that should never lack in an entrepreneur, and this month’s SMART Spotlight, Brendon Archuleta, proves how essential those two traits are. Brendon started his entrepreneurial journey back in September 2018. In the 10 short months that he’s run his Shopify store, Brendon has already experienced the tumultuous highs and…
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4 months and 7 days ago
Impressive is only a lackluster term I would use to describe Terrell Gray, a SMART Apps student, customer, and soon-to-be 18-year-old entrepreneur. Tenacious, driven, and inspiring are words worthier of characterizing him. At the young age of 17, Terrell made a decision that most adults don’t even dare to muster up – Terrell decided to…
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6 months and 19 days ago
In today’s #MotivationMonday our student Austin Eckman will be breaking down how he built a 6-Figure Shopify store in 30 days flat See how he’s done it, his best advice and the tools he used to quickly scale to $100K We were lucky that he was local and was kind enough to come over to our…
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8 months and 8 days ago
  Joe takes the cake for this weeks #MotivationMonday! Our friend, and SMART user, Joe, was able to put his blinders on and seriously focus on taking his dropshipping business to the next level. After keeping a stagnant monthly revenue of $30K (which is still amazing), Joe discovered that sticking to the SMART plan would…
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8 months and 15 days ago
A huge congratulations goes out to Michael for this weeks #MotivationMonday! Michael and his wife were moving between states while his wife pursued her Ph.D. As you could imagine it was hard for Michael to secure a job and support him and his wife while she pursued her dreams. After hopping around between two states…
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8 months and 22 days ago